A humorous take on the paradox that exists between the views or tendencies of us common humans, versus that of therapists, who seem to take the more empathetic approach, versus some behavioural science practitioners who try to leverage behavioural knowledge to grow business without it necessarily being beneficial to customers themselves.
A related interesting read someone shared: Nudge Theory needs to take more external factors into account.
<p>Part 4 of a series of posts aimed at young professionals. The world is getting increasingly confusing. Here are some of my learnings. In the last post (here), I mentioned the need for taking bold/
<p>Part 3 of a series of posts aimed at young professionals. The world is getting increasingly confusing. Here are some of my learnings. Previous post here. As an innovation and strategy consultant, I
<p>Part 2 of a series of posts for young professionals and entrepreneurs. Reflections from 12 years as a freelance innovation and strategy consultant in an increasingly chaotic world. As I mentioned i
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